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Tuesday

Interprint Installs Second Mailing Line... Read More

With demand high for our direct mail services, Interprint has installed a second mailing line to ensure fast project turn times for products that mail via the USPS. "We increased our production hours on our current mail facility, but still needed more fire power" states Scott Morten, President and Co-owner of Interprint Web Printing. "We decided in the fall of 2013 to order additional equipment and add on to our current mailing facility to position ourselves where we could provide faster turn times which direct mailers must have. According to the Direct Mail Association (DMA) 65% of consumers made a purchase as a result of direct mail. With a higher conversion rate than any other medium, direct mail out-pulled all other channels in terms of conversion rates, and also enjoys longer “shelf life” than email, so we understood our customers strong desire to use direct mail products in their marketing mix.

Installation was completed in April of 2014, and is now in full operation. F
or more information regarding our complete turn-key, in-house services for print, mail and digital media, contact Interprint today to discuss your marketing plans and how we can best assist your marketing goals for 2014.